Kohinoor is an online jewelry store & Perfume Store that was established in 2015. Team Kohinoor started the store with a variety of exquisite jewelry. Our jewellery collection consists of elegant necklaces for trendy earrings, intricate rings for delicate anklets, and charm bracelets whether for wearing on the red carpet or on casual summer nights.

The Soorat is a best online cosmetics store in Pakistan. we offer the best beauty products like makeup, skincare, haircare, fragrances, nailcare, bath & body work and more from the top brands such as Huda Beauty, Makeup Revolution, Victoria's Secret L'oreal Professionnel and more.

Essential Fragrances and Flavors was founded in 2014 with the goal to provide authentic and superior quality fragrances and flavors to the Asian and Middle Eastern market. EFF during its time has affiliated itself by representing a few of the largest manufacturers in the Fragrance and Flavor industry. The companies we represent have decades of experience due to which we can confidently offer our customers the best products. We provide fragrances and flavors for perfumes, cosmetics, skin care, diffusers, candles, confectionary items, dairy products, foods, beverages, etc.

We wish to remain worthy of your trust.

Perfume  creation is like working in a painters studio. New fragrances are designed and progress is evaluated on air, on the skin and on blotter untill a successful fragrance is made.

Central to our philosophy is a commitment to value, excellence and quality. We have made this commitment through the promotion of innovation in products and production.

It is our policy to value our customer, to keep the customer satisfied and to continually meet and exceed customers’ needs.

To our mind, quality is fitness for purpose and value for money but, above all, is meeting the needs of the customers to the best of his/her satisfaction.

We continuously strive for excellence by living up to our reputation of a company which can be trusted.

Quality, Innovation, Dynamism and customer focus are our main objectives

Our Products are

• Perfumes & Fragrances
• Perfumes for men
• Perfumes for women
• Unisex perfume
• Family care
• Skin care
• Cosmetic and personal care